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Durex Global Sex Survery 2003 results released
Durex Press Release. 24 November 2003.
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More than 150,000 lovers worldwide took part in what we (Durex) believe is the largest ever online survey exploring sexual attitudes and behaviour across the globe.
The research revealed people have sex an average of 127 times a year and that almost three quarters of us are happy with our sex lives. It?s the Eastern Europeans who are the most sexually active with the Hungarians, Bulgarians and Russians all topping the 150 mark each year.
And while the Americans are well below the global average when it comes to frequency of sex, they?re still seen as one of the world?s sexiest nationalities ? second only to the Brazilians.
Forty five per cent of people have had a real life one night stand, although virtual reality sex by phone, text or e-mail is clearly a growing phenomenon. However, this new techno trend is still no substitute for the classic turn on of sexy underwear, lubricants and sex toys.
English footballer and Real Madrid star David Beckham topped the sexiest man league table while American actress Jennifer Lopez took the female crown.
How the research was conducted
The 2003 Global Survey is the largest research project undertaken by Durex. Now in its seventh year, the survey has tripled in size since its launch and now covers 34 countries. This is the second year that the research has been carried out via the durex.com website with more than 150,000 people completing this youth-focused survey.
Their responses have been analysed by sex and age to give an in-depth picture of behavioural differences. |
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